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AxxonSoft wins Market Share Leadership 2013 award from Frost & Sullivan


AxxonSoft is delighted to announce that the company's innovative Axxon Next Video Management System has again received recognition from American agency Frost & Sullivan for leadership on the Russian market in the Video Management Software category.

Frost & Sullivan conducted a comprehensive marketing study of the Russian market for video management software. It found AxxonSoft worthy of the 2013 Russian Video Management Software Market Share Leadership Award. The agency measured AxxonSoft market share at over 60% and recognized AxxonSoft as one of the top five industry leaders worldwide.

Frost & Sullivan called this the result of a well-chosen and well-implemented strategy on the part of AxxonSoft, which has combined innovation with integrated solutions for end users and creation of an enormous partner network that includes both integrators and hardware vendors.

Its vast partner network and large selection of industry-specific vertical solutions, as the agency found, have allowed AxxonSoft to stake out a strong position in the supply chain for end-user solutions, thereby strengthening the company's position on the Russian market.

"The Russian security market is flooded with low cost foreign security equipment, which make it an extremely price competitive market. This market is also highly fragmented, with several small companies focusing on verticals such as Safe Cities, Oil & Gas, Airport Security, etc. with a view to gaining significant traction and moving up the supply chain in the market. In order to address this challenge, AxxonSoft has established a robust distribution partner network; this allows the company to reach a broader base of customers across several industry verticals,"

– Frost & Sullivan report.

Frost & Sullivan also explains such success with AxxonSoft's timely anticipation of the immense interest in IP technologies even when the world was still on analog equipment. AxxonSoft made maximum effort to provide integration support in its software for a massive amount of IP hardware from diverse manufacturers, with complete support for all advanced camera features.

The agency also recognized AxxonSoft for developing unique video analytics and archive search tools that are practically one-of-a-kind in the industry. Such powerful capabilities represent the next generation of security development, they found.

About Frost & Sullivan

Frost & Sullivan partners with its clients to increase profits through innovative growth strategies. The Growth Partnership Service helps CEOs and their teams to conduct research and create corporate cultures primed for growth and capable of generating, analyzing, and implementing effective growth strategies. With over 40 offices on six continents, Frost & Sullivan has a half-century of experience with clients including Global 1000 companies, emerging businesses, and the investment community.

Frost & Sullivan Best Practices Awards are given to companies that have demonstrated outstanding accomplishments in leadership, technological innovation, client service, and product development strategy on regional and global markets. The Frost & Sullivan Market Share Leadership Award is an annual prize for the company that has obtained the highest market share in its segment.